Last updated on Jan 21st, 2021 at 09:03 am

Is your current anti-ageing routine just not doing it for you anymore? A new year might just call for a new product to help you turn back the hands of time and we’re about to show off five of the latest to hit the beauty counters.

Noreva Noveane 3D Cellular anti-ageing intensive serum, R389,95, Clicks and Cosmetiques de France

If you’re concerned about a loss of firmness as well as pigmentation consider adding Noreva’s newest serum to your skin care routine. It contains mega-antioxidant ferulic acid and promises to plump up wrinkles by stimulating the production of collagen and elastin while helping to brighten up your complexion.
NOVEANE 3D Cellular Anti Aging Intensive Serum 30 mlOrganique Eternal Gold Golden Anti-aging day cream, R482, EcoStore Online

Like your cosmetics organic? Organique’s anti-ageing day cream is ideal for drier skin types as it contains a host of natural hydrators like shea butter and soybean oil. Its active ingredients include anti-inflammatory sage extract as well as various antioxidant plant extracts that, Organique reckon, can help firm skin while reducing pigmentation.
golden-anti-aging-day-creamPlacecol Illuminé Sun Protection SPF 25, R350, selected salons and Red Square

Subscribe to our Free Daily All4Women Newsletter to enter

Placecol’s lightweight, silky-textured Illumine sunscreen doesn’t just protect your skin from the damaging effects of the sun. It also contains an ingredients complex called Myramaze extract that promises to revive mature, dehydrated skin with long-lasting moisture while protecting its lipids from oxidation. Illumine Sun Protection SPF 25BioNike Defence Eye lifting cream-gel, R195, Dis-Chem

A real multi-tasker, BioNike’s antioxidant-infused eye cream hydrates thanks to hyaluronic acid and aims to plump by helping to stimulate collagen production. While it immediately softens the look of fine lines with light-diffusing pigments, it also claims to have a botox-like action due to argireline, a peptide that reduces muscle movement.

bionike eyeDr. Organic Pomegranate anti-aging cream, R275, Wellness Warehouse

Another new organic anti-ager is Dr. Organic’s pomegranate-focused cream. Its rich texture makes it a good pick for dry skin and its actives include two potent antioxidants – pomegranate seed oil and Co-Q10. Both of these ingredients can reduce inflammation, one of the main causes of premature ageing.
Pomegranate CreamSee anything you’d like to try? Also, what’s your current go-to anti-ageing product? Chat to us in the comments section below.