M-Net has issued a public apology to it’s viewers after the first episode of Love Island South Africa caused a national outcry…

On Sunday night, the first episode of the dating reality show – a spin on the UK and US version – aired to great disapproval.

Viewers were unhappy with the lack of diversity of the cast – 7 out of the 10 contestants are white, with only 1 black female and 2 black males. A social media furor followed, with the show also trending for what viewers claim were ‘poor’ video and sound quality.

One of the major sponsors for the show; LottoStar, also distanced themselves from the show following the backlash.

Lottostar – which also sponsors reality show The Bachelorette SA, which boasts the first black female bachelorette  –  posted a tweet which read; “LottoStar has taken the decision to respectfully withdraw its sponsorship of Love Island SA. We wish the show and its contestants every success” – Director, LottoStar. #LoveIslandSA

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Now the channel itself has responded to the controversy, apologising for not meeting their “usual standards”

The statement posted on their social media platforms read; “You called us out on our lack of diversity and poor production quality in our first episode of Love Island SA. We’re sorry, we didn’t meet our usual standards on both counts.

“We are working tirelessly to fix things, and to deliver the magic you deserve.”


But judging by the comments on social media, for many viewers, the apology is ‘too little, too late’

Many claimed that the channel had a long history of snubbing diversity and their audience.

One tweep posted; “Love Island isn’t the first show. It’s the first one where there has been an outcry. …Also your local dramas are as pale as a ghost. We’re gonna speak out now”.

Another added; “It’s not because we called you out, it’s because you lost a sponsor”, and a third asked; “Can we see the executive team representation at M-Net?”

One tweep even claimed that she, as well as a number of black influencers had auditioned for the role, only to be turned down.

Take a look at more responses to M-Net’s apology…

One the flipside, a few tweeps praised the channel for ‘righting their wrongs’…

What are your thoughts on M-Net’s apology – was it sincere or not? Tag us on @all4Women in your responses.