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The wedding industry in Rome – one of the city’s major industries – has been severely hit by the restrictions that the Italian government has imposed during the coronavirus pandemic…

The country has implemented similar restrictions to South Africa in that it has prohibited large religious gatherings, putting a damper on wedding plans for thousands of brides.

And it’s not just the brides who have had to cancel or postpone their ‘big day’. Caterers, dressmakers, venue owners and musicians have also felt the economic crunch.

On Tuesday, 7 July, a number of women who had to postpone their wedding ceremonies staged a protest outside the Trevi fountain – a popular tourist attraction. They also protested outside the parliamentary buildings together with other industry players. The protest was organised by an Italian wedding association.

Women whose wedding ceremony was delayed or canceled due to restrictions caused by COVID-19 pandemic stage a protest at the Trevi Fountain in Rome, Tuesday, July 7, 2020. (AP Photo/Riccardo De Luca)


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This is not the first wedding-related protest to have taken place due to lockdown restrictions.

In May, a wedding dress designer from Italy’s southern Apulia region of Lecce staged a protest by burning part of his 2020-2021 collection.

“It wasn’t easy for us to destroy something that we had created with sacrifice and passion,” said designer Pietro Demita. However, he felt that his attempts to contact government departments about the business’s frustrations were falling on deaf ears.”