It’s time to learn the basics behind mastering the most important make-up skill of them all: the art of applying your foundation…

There’s no denying the fact that the ability to apply your make-up really well is a highly underestimated skill; the endless choice of shades, the colours, the variety of brands, and don’t even get us started on those products that people talk about that we’ve never even heard of!

And while we believe that you can get away with little make-up skill for a large part it, the skill of applying foundation is one that everyone should learn to master from the outset – you want it to look natural, flawless and effortless all at once, and that can be tricky.

But, as always, we’re with the tips you need to master at least one make-up skill:

Select the right colour…

If the colour of your foundation – regardless of the brand or type – is wrong for your complexion, you’ve lost before you’ve even begun.

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This is probably one of the most important aspects of foundation application, so take your time in testing out a few shades from a few brands, and be sure you do this correctly: not on the top of your hand, but on your jawline and neck, and check that it looks good in natural light.

Remember that different brands will require you to use different shades, and that you’ll probably need to go a shade lighter in winter. The correct colour will look natural; like it’s the most flawless version of your own skin.

It’s worth asking the pros for their assistance and opinions with this one, so try various make-up counters and testers before settling.  

…And the right type

Full coverage, light coverage, powder, cream, liquid, matte, dewy… the choices do go on and on when it comes to foundation types, so you need to give it some thought.

The best place to start would be with your skin type as that will rule out some kinds of foundation (for example, dry skin should avoid powders), and then decide how much coverage you’re after. Again, speaking to the professionals will help a lot with this one, and you should test out a few.

Give your base a base

For an even application that stays on all day long, you need to use a primer. Yes, it’s another step to add to your beauty regime, but it really helps even out your skin and gives the foundation something to ‘stick’ to, ensuring it doesn’t simply melt off your skin. Trust us, you need to prime!

The pro guide to face primer

Use the best tool

Your hands, a brush, a beauty blender or a sponge – everyone has a different opinion on which tool is best, but we think that the one you’re most comfortable using is the one to go with, as long as you’re being gentle on your face and getting an even application. Check your face in natural light to ensure you haven’t missed out anywhere.

Don’t forget about your neck and hairline

Many people stop their foundation application at the jawline, meaning you’re essentially left with two different skin colours and tones on your face and neck. Apply product on your neck and into your hairline, too, for an even-looking application.

Get set, go

Whether you use a setting powder or spray, we recommend setting your make-up so that it lasts all day long. After all, you don’t want your hard work disappearing in a matter of minutes!

Summer make-up that won’t budge