It all began with the wedding of Queen Victoria in 1840 – the original ‘influencer’ of her time!
Before the Queen’s wedding, women wore colourful, multi-use dresses. But the Queen used her ‘big day’ as a way to boost a struggling industry. Yes – her white dress was actually an ‘advert’.
In the past, women steered away from white dresses as they needed to be cleaned, but the Queen’s dress made such an impact that brides around the world followed her trend.
There aren’t any pictures of the original wedding but paintings show the exquisite dress, and how it wowed wedding guests. It made such an impression that 14 years after the wedding – when photography had been invented – the royals re-enacted their big day to capture the splendour of the Queen’s dress!