She’s a trendsetter
Ever since Sho Madjozi made her way into the mainstream, many young South Africans have adopted everything from her fashion sense to her style of posing in pictures.
But no trend has been as profound as the one she’s set with her hair. Simply put, the Sho Madjozi hairstyle is now a thing.
Sho Madjozi’s hair is a movement 💛 an influencer https://t.co/eHYjoqa1pU
— Birdy🍥 (@itsmelinaxiao) April 7, 2018
She’s changing the standards of beauty
Sho Madjozi is November’s Elle magazine cover girl. And she deserves it because she’s beautiful…
…but not the stereotypical, male-gaze-fuelled definition of ‘beautiful’ that we’ve seen in the past; she’s an example of the progressive views that media is taking in redefining ‘beauty’.
@ShoMadjozi graces ELLE South Africa’s first digital cover, wearing the H&M & Moschino (TV) collection. Stay tuned for the official November cover, on shelves soon. Want to win this look? Click the link to find out how! #hmoschino #hmsouthafrica pic.twitter.com/HqiPEXAq0Q
— ELLE South Africa (@ELLESouthAfrica) October 25, 2018