Some people want a new car regardless of how much value is lost ‘driving it off the show room floor’. It’s the smell, the zero reading on the odometer, and the shiny new dash that gets the blood pumping. For many people, a new car is non-negotiable
Years ago, there were only a handful of new cars on the market. Today there are hundreds if you include models with a slight makeover. The list is long and can be intimidating. The South African Guild of Motoring Journalists began reviewing all new cars, back in the 1980s, in a quest to crown the best new vehicle on the market.
Fast forward over 30 years, and today the AutoTrader South African Car of the Year competition is regarded as one of the best motoring awards bodies in the world, with a robust, statistically sound, judging process.
Each year the AutoTrader South African Car of the Year competition starts with a shortlist of cars that qualify to be included