Underwear brand, Jockey is thrilled to be introducing the perfect match to their elegant range of gorgeous panties. Bras by Jockey is set to be the ultimate in everyday modern comforts and sexy sophistication.

Ranges on offer include the Simply Sexy T-shirt bra’s, and a Bralette collection boasting delicate combinations of cotton, nylons, laces in feminine colours and a variety of features for every need, such as light-padding, underwire, and adjustable straps.

“Our beautiful new range of bras has got all of us at Jockey really excited. The range is beautiful and trendy, and the mixtures of textures and fabrics is something that we can be proud of. It is a much-needed addition to our existing ranges and this is something that we know consumers will enjoy,” says Jenna Carter, Jockey Brand Manager.

The Jockey South Africa license was awarded to Ninian & Lester (Pty) Ltd, from USA, in 1951 and the first Jockey garments were launched 2 years later in 1953. Since then, they have firmly entrenched themselves as one of the largest manufacturers of underwear in South Africa.

Prize: Win 1 of 10 Jockey bra hampers valued at R800 each

Jockey retails underwear and sleepwear garments for men, women and children who love the idea of living life to the fullest, and looking and feeling fabulous.

“We have listened to the consumer demand for bras and know that our loyal shoppers will be delighted with this new addition. As a brand that is at the forefront of underwear design we owe it to our customers to ensure that all our ranges adhere to the Jockey quality and innovation standards. We have taken the time to research the best possible styles and fabrics, and are confident that Bras by Jockey will be very well received,” explains Carter.

She ends, “Also staying true to our brand ideals, the bras are 100% proudly South African, being locally manufactured, and they are now available in our Jockey stores”.

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