Rethink that old garden shed – it could be transformed into a feminine mini retreat, also known as a ‘She Shed’
We’re always looking for a little more space in our homes, so it’s no wonder that garden sheds are becoming increasingly popular.
However, they’re not just great for storage – you could turn your garden shed into a relaxing mini summer home, art studio, crafts room or home office.
This year, four designers are working alongside four celebrities, to transform regular garden sheds into their interpretation of the ultimate ‘She Shed’ at Decorex Durban.
What is a ‘She Shed’?
“Stemming from the extremely popular Man Cave feature from previous years, the She Shed trend sees the elegant transformation of unused, outdoor sheds into personalised havens for the woman of the home,” explains Anita Bloom, Creative Director for Decorex SA.
“This is a re-energising space dedicated solely to the identity of the individual woman, offering her a soothing area in which to relax or partake in preferred hobbies. It is an extension of the home, with the rejuvenating energy of the outdoors.”
Decorex Durban has partnered with breast cancer awareness NGO, PinkDrive, for this charitable feature with funds raised through a competition run at the show, as well as a donation box located on site.
Designers take on She Shed
Mohammed Kathoria, of Morningside-based Dreamery, said they would be incorporating blush pink, rose and magenta into their She Shed design through light furnishing and accessories.
“In keeping with the romantic cross-industrial theme coming in this year, our She Shed will be using soft pinks as well as berry tones with some bolder, darker elements and various greenery accents,” explains Kathoria.
“Modern women deserve a sacred space where they can retreat to ease the stress of balancing a chaotic schedule. They need a space that is truly dedicated to keeping them inspired and we feel this project is a celebration of how far gender equality has come and an indicator of a bright and colourful future.”
Westmead-based design house, Eykon, has selected a combination of rich, earthy pink and subtle, dusty pinks to create a tranquil space.
Collaborating with Shave Paint and Décor, Robin Sprong as well as U&G Fabrics, Eykon will be curating a ‘Modern Escape’ She Shed suited to the female entrepreneur.
“Our She Shed is designed with the everyday working woman in mind,” explains Michelle Stephenson. “It has a modern, contemporary feel showcasing simple sophistication by combining minimalist with chic design to create a ‘must-have’ look. Our soft subtle colours will be paired with mixed metallic accents to add a touch of elegance.”
She says the importance of a sanctuary cannot be understated.
“Trickling fountains, lush green plants, the sounds of the rainforest… all of these may sound like they’re more appropriate for a dream holiday, but a tranquil, reassuring environment has a direct impact on your emotions, stress levels and productivity. With the highly stress, fast-paced lifestyles we live, it’s imperative to create a calming, nurturing space for retreat.”
3. Jennifer Jones
Hillcrest-based Jennifer Jones Interiors has chosen ’50 Shades of Her’ to reflect the various layers of the modern woman with her colour choice, the Luxe Linen col: Pink from St Leger and Viney as an accent to introduce the feminine touch.
“While my theme may play on a current social connotation, I have chosen to explore 50 shades of grey on two levels,” explains Jennifer Jones. “Firstly, I have been using layers of different tones and textures of grey in my projects and pairing that with different accent colours. It really is such a versatile trend. Secondly, the many ‘shades’ of women today – they are multilayered and multi-dimensional. We assume such diverse roles in our daily existence – from the kitchen to the boardroom. I have chosen this year to represent balance and harmony – a space for these busy, tireless souls of ours to rest.”
Jones, once named ‘The Queen of Bedroom Success’, finds creative joy in representing various styles of bedroom décor.
“As always, my style has an eclectic element which I bring to many of my show stands – combining older pieces which add history and substance, with contemporary styling and colour.”
For this particular feature, Jones will be working with a number of fabric houses, with her unique style bringing a sophisticated elegance to the She Shed design.
“I’m passionate about ensuring my clients are given the opportunity to see all that our wonderfully diverse industry has to offer so that they know they have made well-considered choices.”
4. MSQ Interior Design
Durban-based design company, MSQ Interior Design – collaborating with Style File and What Not Fabrics – will be centring the ‘Urban Escape’ design on a sculpted tree reflecting the strength and resilience of women in the face of pain.
“In support of breast cancer awareness, I will sculpt a woman from a tree with a single breast – her face and physique so beautiful that her single breast fails to disfigure, but rather beautifies her, expressing all she stands for,” explains Markram.
The branches, adorned with pink carved butterflies, will reach skyward with a wooden butterfly overhanging the tree below. The back wall design will be produced by artist Susie Blanckenberg, displaying a forest motif of early dawn, with intricate pink flowers further expanding the awareness the design.
To view these intricate and impassioned #rhythmoflife designs while supporting a worthwhile cause, visit Decorex Durban (21 – 25 March 2018) at the Durban Exhibition Centre. For more information, visit www.decorex.co.za