First things first, what is Black Friday?

Black Friday is the day after United States Thanksgiving (not to be confused with Canadian Thanksgiving). It’s seen as the start of the festive shopping season and retailers traditionally offer shoppers incredible sales and promotions. Although it started in the USA, Black Friday is slowly becoming a ‘thing’ in South Africa.

When is Black Friday in 2017?

It will be on 24 November 2017. Luckily, that just happens to be payday for most of us too!

How to make the most of Black Friday deals in South Africa

The problem with most of these Black Friday deals is that retailers aren’t telling us exactly what savings they will offer. That means a lot of them are encouraging consumers to sign up to newsletters, RSVP to events or download apps so that they will be the first to know what the deals will be.

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This makes it a bit difficult to plan your shopping, but we suggest signing up with the stores you’re most likely to buy from (you can always unsubscribe later) and then watching your inbox like a hawk. Make sure you have profiles with online stores before Friday!

If there’s a store you love or a deal you’re REALLY keen on getting, you need to make sure you’re one of the first to find out about it — because a lot of these deals sell out fast. There’ll be no judgement from us if you stay awake until 12:01 am on Friday morning to make the most of the Black Friday deals that are offered online.

And if you do venture to the malls, make sure you are prepared: get there EARLY (check mall websites for extended Black Friday shopping hours), take water and snacks along with you (no one wants to shop while hungry) and stay calm.

Read how to shop safely online this #BlackFriday2017

Some of the best Black Friday deals in South Africa

1. Magazines from Zinio

You can even get your favourite magazines at a discount — and with the holidays coming up, we can’t think of a better time to subscribe. Zinio, a digital magazine subscription site, is offering a 40% discount on Essentials magazine (and a whole lot of other magazines too).

Just use the code BLACK40 when you check out! If you’re looking for a quick and easy, budget-friendly Christmas present for a friend, a subscription is a real treat. And our December issue is SUCH a stunner.

2. Phones, TVs and other usually expensive things from Samsung

If something from Samsung has been on your wish list for a while, then you should know that Samsung stores will be cutting prices come 24 November. Register online to get Black Friday updates from Samsung delivered straight to your inbox.

3. Win an entire penthouse from Bedford Centre

The mall is currently running a competition for Bedford shoppers to win a R13 million penthouse! Normally to enter, customers have to spend over R750 at one of the shops, but on Black Friday the qualifying amount has been reduced to just a R100. Five semi-finalists will be announced on Saturday, 25 November #BedfordBlackFriday

Ts & Cs:

4. Big brands from Edgars

The giant retail store will be taking part in Black Friday and Cyber Monday. No details have been released yet but you can sign up to get inside scoop on all the deals coming to Edgars. There’s also a countdown timer which is pretty useful if you want to start shopping as soon as the last second ticks over.

5. Groceries from Checkers

As the pioneer of Black Friday sales in South Africa, we know Checkers will be giving us amazing savings. And this year Checkers is running a competition where 10 people could win a VIP Black Friday shopping experience – the lucky winners will get to beat the queues and shop from home with a R5 000 voucher. You can sign up and find out more about Black Friday deals at Checkers here.

6. Useful stuff from Makro

Makro is bringing Black Friday to their stores AND online. If you want to gain early access to the stores around 7am on Friday morning, all you need to do is get a R100 or more in your mWallet. Don’t have an mWallet or extra cash in it? There’s still time to get one!

7. Whatever you need and want from Pick ‘n Pay

Pick ‘n Pay has promised to go big this Black Friday, and we’re a little excited about it. You can expect to save on appliances, toys, tech goods, and yes, even food. Keep an eye on their Facebook event page for any updates or specific details about the upcoming specials.

8. Trends from Superbalist

Online retailer Superbalist is taking things up a notch with a four-day mega sale from 24 to 27 November. Klyne Maharaj, Head of Brand at Superbalist, advised for users to start creating a wishlist as soon as possible as the site usually provides a discount on ALL items. Last year there was a discount of 25% on all products, but Klyne has promised that this year will be ‘even bigger and better’! Make sure you’re in the loop by keeping tabs on the Facebook Superbalist Black Friday events page.

9. Everything and the kitchen sink from Takealot

Takealot’s Black Friday special known as the ‘Blue Dot Sale’ will be back in 2017. The sale will begin at 00:01 on Friday, 24 November, and will continue until Cyber Monday AND Takealot Tuesday on 28 November. If you download their app, you’ll be able to shop app-only Black Friday deals from as early as Monday, 20 November. For more info, visit

10. Fabulous fashion from Sassy Chic

One of our favourite online fashion and beauty retailers is having sales across their site. You’ll get 10% off beauty, 30% off lingerie, another 30% off homeware, and a whopping 50% off fashion. Plus, the sale will be extending to Cyber Monday too. What a win! Click here to visit the site and see what you’re going to put in your checkout basket.

11. Decor from Mr Price Home

Want to save on home decor? Great news – Mr Price Home will be handing out exclusive deals all week long from 20 to 27 November! Now, you can finally update that spare room or bathroom you’ve been meaning to get around to…

12. Stylish sunnies from Execuspecs

Execuspecs is having a 40% sale on ALL sunglasses! If you want to take advantage of this deal the day before Black Friday, sign up for their newsletter now and you’ll be shopping up a storm on Thursday with the same discount prices.

13. Kitchenware (and so much more) from Boardmans

You’ll get up to 30% off bedroom, bathroom and other selected decor, including kitchenware, at Boardmans. The sale will be for one day only, so keep their Black Friday page bookmarked as you’ll be able to shop directly from there on the day.

14. Small appliances from Clicks

You can bag a bargain from Clicks every day from the 20th until Cyber Monday from their online-only deals. And if you want to be one of the first to shop those specials, go click attending on their Black Friday Facebook event right now!

15. Holidays from Travelstart

These ‘Black Flyday’ deals are sure to be uber popular as the online travel agent is promising bargains on local and domestic flights. Even better, the special will be running all weekend until Cyber Monday, 27 November. But since there are limited numbers, be sure to sign up for their newsletter to get a head start and nab one.

16. Flippy Floppies from Ackermans

Hey, we all need flip-flops… Get a new pair for the summer season at the ridiculously cheap price of R19,95 for ladies and R14,95 for kids. Plus, Ackermans will keep this sale going until the end of January.

17. Your kid’s favourite toys from Toy Kingdom

Over at Toy Kingdom on Black ‘Green Friday’, you’ll be enjoying the following discount categories in stores: 30%, 40%, 50% and 60%. If there isn’t a Toy Kingdom near you, you’ll be able to find them inside Edgars at Canal Walk, Eastgate, Mall of Africa, Pavillion and Sandton City.

18. Malls everywhere

A lot of shopping malls around the country will have some kind of Black Friday special happening. We suggest finding your favourite mall’s Facebook page to see what will be happening — they usually share events and specials on social media.

If you’re in Jo’burg, here’s what some of our malls are up to for Black Friday:

Rosebank Mall —  Follow them on Facebook to see specific offers from Rosebank stores. Plus, there’s FREE parking all day from 8am to 7pm, so the only thing you’ll be spending money on is the sales.

Sandton City — Last year, the mall created a photo album of their Black Friday deals, and even gave shoppers a flat rate of R5 for parking. But, so far nothing has been announced so we’ll just have to keep checking their Facebook page for specials and so should you.

Menlyn Park Shopping Centre — This newly-renovated mall in Pretoria will be taking part of the Black Friday madness once again on the 24th of November. With Black Friday specials and over 500 stores, get ready for the ultimate shopping experience in your most comfortable sneakers. If you want to see what stores will be participating, head to their Facebook page. 

19. Clothes galore at Zando

Heels, party dresses, sneakers, swimsuits, jewellery — if you can put it on your body, Zando is selling it. And on Black Friday you’ll be able to get up to 80% off some really on-trend goods! Exact deals are not available yet, but bookmark this link to take you directly to their Black Friday page.

20. Get 30 to 50% off at Cotton On

Cotton On will be having an unmissable Black Friday sale event with 30 to 50% off selected styles* in-store and online, including Cotton On’s signature denim, everyday essentials and new-season styles.


Watch this space between 20 and 24 November for regular updates on more great deals!

The post The best Black Friday deals in South Africa for 2017 appeared first on Essentials.