Being a pioneering woman in any industry is about defining your success and taking ownership of your own growth.
Women face dynamic challenges in the world of business, but strides are being made in shifting the boundaries in spaces where female power was previously overlooked or underestimated.
Re-defining the concept of women in business is critical to creating entrepreneurial opportunities that bridge the gender gap when it comes to financial independence.
In an article written by Lebogang Tsele on female entrepreneurship, she states that women make up about 50% of the world population and 40% of the global workforce, but own only about 1% of the world’s wealth.
Financial security among women is still lower than their male counterparts
Given the economic landscape of South Africa, finding alternative and unique ways to supplement current salaries is becoming a necessity – more than ever before – and companies are re-looking how to go about their businesses to be more inclusive.
In an article written by Lebogang Tsele on female entrepreneurship, she states that women make up about 50% of the world population and 40% of the global workforce, but own only about 1% of the world’s wealth
Nu Skin Enterprises is one of these. This company was founded in the United States in 1984, and they develop and sell advanced personal care products and dietary supplements with anti-ageing properties.
The Nu Skin business model is an ideal way for women to generate extra income, because it is designed to give each distributor the freedom to own their businesses in a way that suits their needs.
Combining innovation and business is a key differentiator adopted by Nu Skin to empower women to achieve personal development and business success.
Dina Engelbrecht, a South African woman from the North West, was introduced to this business model and it has changed her life for the better.
Being a full-time mom of four boys, she enjoyed that she could maintain her responsibilities as a mom and manage the business through a schedule that worked for her. Being a Nu Skin distributor gave Dina a new perspective on female entrepreneurship, leadership and changing people’s lives for the better.